Bill Mattern is the CEO of US FarmVision and US Farm Data. A visionary entrepreneur with over 30 years of leadership in direct marketing and a deep respect for America’s farmers and ranchers. Bill built US Farm Data and US Farm Vision to bridge the gap between farmers and the vendors who market to them. Bill is a leading proponent of using data-driven marketing that respects everyone’s time and speaks to real challenges in the ag marketing space. He leads US Farm Vision with a clear mission: to help marketers use better data strategies to reach the right audience, avoid waste, and drive meaningful business results.
Chris Sidles is the Director, Innovative Data Solutions at US FarmVision. A growth-focused leader with nearly 30 years of experience driving enterprise success through data, strategy, and innovation. Chris’ background in sales, marketing, and data-driven transformation helps organizations unlock new opportunities, streamline operations, and improve customer outcomes. Chris is based out of Omaha,NE and combines a passion for community with a track record of delivering measurable results across industries. Talk to Chris when precision, compliance, and strategy matter most.
Sarathi Balakrishnan is US Farm Vision‘s technical leader with over two decades of experience in cloud architecture, machine learning, and AI. Sarathi’s experience leading enterprise-scale data and AI initiatives at companies like AWS, Dell, and Snowflake, our Principal Solution Architect transforms company’s data into powerful marketing and business insights. Sarathi helps customers deploy scalable data platforms, build AI-powered models, and fine-tune targeting, unlocking their potential.
Greg Chambers is US Farm Vision‘s growth and strategy advisor. Greg has helped hundreds of ag businesses refine and execute effective lead generation strategies. He understands the unique challenges and opportunities facing sales and marketing teams, and helps them design practices that fit their organizations. Greg has two books on business growth, "The Human Being’s Guide to Business Growth," and "The Sales Momentum Mindset," available on request through Chris Sidles.
